Roselyn Spaan founded Athena Wealth Strategies with a clear purpose:

transforming the financial experience from one of confusion and fear into one of clarity, confidence, and empowerment.

Her work is grounded in the belief that finances should support not just financial success—but a meaningful, values-aligned life.

She is known for her ability to simplify complex financial topics, educate with empathy, and guide clients toward confident, informed decisions.

At the core of her philosophy is eudaimonia—the pursuit of one’s highest potential. She views financial planning as one of the most powerful tools for helping people live freely, innovate boldly, and build a future that reflects what matters most.

When she’s not working with clients, Roselyn is passionate about riding motorcycles, educating kids about entrepreneurship, and creating a businesses that measure success not only by outcomes, but by impact.